ilość książek w kategorii: 175
The Management Game of Communication
ISBN: 9781786357168 / Angielski / Twarda / 320 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. We still see many communication graduates with little business knowledge and business graduates with little communication knowledge. This schism leads communication scholars to assume that better communication is an end in itself while management see it as a means to an end - it must somehow contribute to the bottom line. How can strategic communication and public relations support corporations? What can communicators learn from management disciplines? Moreover, how should universities and business schools deal with the need to integrate research and education from different disciplines to...
We still see many communication graduates with little business knowledge and business graduates with little communication knowledge. This schism leads...
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cena:
513,02 zł |
The Fruition Coalition Marketing Plan Workbook
ISBN: 9781537726854 / Angielski / Miękka / 92 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. The Fruition Coalition Marketing Plan Workbook is a complete and easy to use guide for nonprofit organizations of all types and sizes. Through detailed descriptions, discussion and reflection questions, and planning charts, this book guides readers through the process of articulating information about the organization, environment, internal and external relationships, and communication leading to the development of marketing strategies and a comprehensive marketing plan. This workbook helps organizations become more grounded in their values and identity, create opportunities for meaningful...
The Fruition Coalition Marketing Plan Workbook is a complete and easy to use guide for nonprofit organizations of all types and sizes. Through detaile...
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cena:
92,76 zł |
Marketing Management and Communications in the Public Sector
ISBN: 9781138655799 / Angielski / Twarda / 264 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This new edition of Marketing Management and Communications in the Public Sector continues to provide a thorough overview of the major concepts in public sector marketing and communications, and extends its coverage to topics such as social marketing, co-branding and marketing in developing countries. Replete with real-world case studies and examples, including new material from the USA, Australia and Asia, the book gives students a truly international outlook and highlights the importance of marketing and communications within the public sector. Additional features include... This new edition of Marketing Management and Communications in the Public Sector continues to provide a thorough overview of the major conce... |
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cena:
761,60 zł |
Marketing Management and Communications in the Public Sector
ISBN: 9781138655805 / Angielski / Miękka / 264 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. This new edition of Marketing Management and Communications in the Public Sector continues to provide a thorough overview of the major concepts in public sector marketing and communications, and extends its coverage to topics such as social marketing, co-branding and marketing in developing countries. Replete with real-world case studies and examples, including new material from the USA, Australia and Asia, the book gives students a truly international outlook and highlights the importance of marketing and communications within the public sector. Additional features include... This new edition of Marketing Management and Communications in the Public Sector continues to provide a thorough overview of the major conce... |
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cena:
223,35 zł |
Emotionraising: How to astonish, disturb, seduce and convince the brain to support good causes
ISBN: 9781927375389 / Angielski / Miękka / 220 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Have you ever wondered what makes you cry while watching a video, what makes you willing to donate to a cause? Based on recent discoveries in neurosciences applied to marketing and fundraising, Francesco Ambrogetti explains why and how emotions guide our decisions and the role they play when we decide to support a cause or an organization. Fascinating insights for all fundraisers
Have you ever wondered what makes you cry while watching a video, what makes you willing to donate to a cause? Based on recent discoveries in neurosci...
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cena:
164,72 zł |
Fool Willing: The Secret Power of Play to Engage Communities in Your Green Organization
ISBN: 9781683505006 / Angielski / Miękka / 152 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Imagine what having more advocates could do for environmental organization: more engaged volunteers, more political wins for conservation, more financial support, and more enthusiastic collaborations. The U.S. is fortunate to have people from many different cultures and ethnicities, yet so many of these good folks have not been invited to full participation in the green movement.
Fool Willing is a playful, practical guide for welcoming and including all communities at the "green table." Putting a happy little kid, a salsa-dancing event planner, and Jane Goodall in the same room,... Imagine what having more advocates could do for environmental organization: more engaged volunteers, more political wins for conservation, more financ...
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cena:
62,48 zł |
Communications for Volunteers: Low-Cost Strategies for Community Groups
ISBN: 9780648021506 / Angielski / Miękka / 256 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. Reach your supporters and build your community. What makes an engaging website? How many social networks do you really need to be on? Are flyers and posters a thing of the past? And why do you even need to market your organisation in the first place? With Communications for Volunteers, you'll discover the answers to these questions and more. Dr Louise Merrington draws on her experience as a communications consultant, journalist, author and facilitator to provide simple, low-cost ways for community groups to improve their communications and reach their target... Reach your supporters and build your community. What makes an engaging website? How many social networks do you really need to be on... |
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cena:
166,69 zł |
Ignite Your Donor Passion
ISBN: 9780692992586 / Angielski / Miękka / 238 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
87,54 zł |
Hope Blooms: Organ Donation, the Rose Parade(r), and Our Journey to Save Lives
ISBN: 9781599329482 / Angielski / Twarda / 360 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
167,12 zł |
The Social Association: 5 Key Skills Not-For-Profits Need to Increase Member Engagement, Generate Roi and Create a Thriving Online Community
ISBN: 9780648254102 / Angielski / Miękka / 228 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
100,71 zł |
The Digital Plan 2nd Edition: Strategic guidance and planning to: Win political campaigns. Grow nonprofit organizations. Launch projects and meet go
ISBN: 9780692102565 / Angielski / Miękka / 218 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
87,54 zł |
Minimalist Marketing: How Entrepreneurs and Nonprofits are Reaching Their Audience Without a Marketing Budget
ISBN: 9780998100746 / Angielski / Twarda / 260 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
122,22 zł |
You, Us, Them: LinkedIn Marketing Concepts for Nonprofit Professionals Who Really Want to Make a Difference
ISBN: 9781719493833 / Angielski / Miękka / 142 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
87,54 zł |
Marketing for Nonprofits: A Complete Marketing Guide for Your Social Enterprise, Nonprofit or Charity
ISBN: 9781718125056 / Angielski / Miękka / 326 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
61,22 zł |
Influencing Health: A Comprehensive Guide to Working with Online Influencers
ISBN: 9780367260392 / Angielski / Twarda / 200 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
685,43 zł |
The Nonprofit Communications Engine: A Leader's Guide to Managing Mission-driven Marketing and Communications
ISBN: 9781733355308 / Angielski / Twarda / 218 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
158,80 zł |
Winning: The Five Truths of Fundraising
ISBN: 9781734252415 / Angielski / Miękka / 92 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
87,54 zł |
6 Pathways to Leadership & Organizational Success
ISBN: 9780974371429 / Angielski / Miękka / 334 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
69,97 zł |
The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause
ISBN: 9781119771036 / Angielski / Miękka / 272 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
158,89 zł |
Messaging MAGiC: How to Confidently Convert Conversations to Clients, Cash, Checks, and Credit Cards!
ISBN: 9780986221897 / Angielski / Miękka / 152 str. Termin realizacji zamówienia: ok. 5-8 dni roboczych. |
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cena:
87,72 zł |