Is it better to be a big frog in a small pond or a small frog in a big pond? Here, economist Robert H. Frank argues that concerns about status permeate and profoundly alter a broad range of human behavior. He shows how status considerations affect the salaries people earn, the way they spend them, and even many of the laws, regulations, and cultural norms they adopt. Provocative and insightful, this book is sure to spark widespread and lively debate in classrooms and boardrooms alike.
Is it better to be a big frog in a small pond or a small frog in a big pond? Here, economist Robert H. Frank argues that concerns about status permeat...
The idea rests on a simple paradox, namely, that in many situations the conscious pursuit of self-interest is incompatible with its attainment. We are all comfortable with the notion that someone who strives to be spontaneous can never succeed. So too, on brief reflection, will it become apparent that someone who always pursues self-interest is doomed to fail.
The idea rests on a simple paradox, namely, that in many situations the conscious pursuit of self-interest is incompatible with its attainment. We are...
Ask a dozen talking heads about the course of action we should take to right the economy and you'll get thirteen different answers. But what if we possessed a handful of basic principles that could guide our decisions--both the personal ones about how to save and spend but also those national ones that have been capturing the headlines?
Robert H. Frank has been illustrating these principles longer and more clearly than anyone else. In The Economic Naturalist's Field Guide, he reveals how they play out in Washington, on Wall Street, and in our own lives, covering everything from...
Ask a dozen talking heads about the course of action we should take to right the economy and you'll get thirteen different answers. But what if we pos...